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At the low price of $3.99, it was obvious why people went crazy for this product. There are great amounts of positive reviews of this creme eyeliner because it is extremely black, long wearing, and creamy. But let me tell you what, for me, none of the above happened.
It was black but because it was not creamy what so ever, it was difficult to apply and the color didn`t transfer very well. The packaging is very cheap and made of plastic, so even when sealed tightly, it dries up extremely quickly. I will give it that it is long wearing but nothing Maybelline`s gel liner can`t match. Speaking of Maybelline`s gel liner that is what I would recommend over the Wet n` Wild Creme Eyeliner. Maybelline`s is so much more pigmented, creamy, and just as long wearing. It comes with a brush that is actually excellent, the Wet n` Wild also comes with a brush, but it`s very bad quality. As for the price, Maybelline is $8.99, but well worth the money. The packaging is made of glass and keeps the product as if it were brand new.
I don`t know if it expires, but I`ve had mine for about 2 years now, and it`s still the same as it was when i first opened it.