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This Cleansing Conditioner is a revolutionary new concept in hair care. A 5-in-1 formula, this one product takes the place of your shampoo, conditioner, deep conditioner, detangler and leave-in conditioner. It cleanses hair thoroughly but without lathering and all the harsh ingredients that may be found in ordinary shampoosit is designed so it won`t strip your hair and scalp of their natural oils. Your hair is left with sheen, moisture, manageability and better color retention. I love it!