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These one inch long, bright red, cherry flavored gummy fish are the bomb. They have no fat, so I find them to be a great diet snack, and they sell them in those huge bags! We got a 30.4 ounce bag on sale at Kroger for $5.99 (usually $10.99). Swedish Fish are not only tasty, but have a much more, interesting shape than gummy bears. Even though gummy bears are super cute!