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Revolutionize and dominate the automotive industry: this was one of many future plans that the late founder of Apple had in mind. The car would stand out in design and tight integration with Apple products.
The auto industry was one of the markets that Steve Jobs wanted to explore through Apple. The information was revealed by Mickey Drexler, a member of the apple toward the mark for many years, during a conference in New York. "The automotive industry is a tragedy in the United States. Who designs the cars? "He asked the audience Drexler. Later assured even if the dream of Steve Jobs was to design an iCar. Although no advance information about the idea that Jobs would have on this car, the truth is that the project was never more than an idea. According to forecasts of Drexler`s car Apple would achieve a market share of 50 percent in a few years.
CarAdvice According to the website for the project have the same success as other Apple products, the system used would be the usual: minimalist concept, appealing design and all he worked in California. Later go to the factories in China which would then be built the Apple Car.
But the scenario that Apple might enter the automotive industry in the coming years is not a part. The partnership with several car manufacturers like Mercedes, cars could bring to an integration with the Apple brand products, from docking stations for iPods, allowing bluetooth connections to execute certain commands to the vehicle by Siri for example.
During the same conference Mickey Drexler also confirmed rumors of a supposed Apple TV: "Apple will end up treating the living room in the near future." There is also speculation that the Cupertino company may be developing in conjunction with Valve a console that has an adapted version of IOS as already happens with the AppleTV.