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In the box you get gloves, hair color bottle, powder + liquid oxide . If you plan to bleach your whole head I don`t suggest you do it using only the bleach provided with this product because it isn`t enough.
If you have blonde hair you won`t need to bleach it obviously so just apply the color dye into your hair ( 20-30 minutes if you hair is light ). If you have dark brown hair, Leave on the bleach for at least an hour ( if it turn yellow and now white, leave on extra 45 minute).
The amount of color dye they give you is more than enough, you don`t have to use it all up if you don`t want to. You can save the color dye bottle for the next use when you bleach your hair but you will have to dispose your unused bleach product the first time you open it.
Price: $7.99 @ Walmart
Do I recommend this? Yes.
I don`t recommend this if you have blonde hair and you are just going to buy this for the color dye because it comes with the bleach bottle too and it`s not worth it if you aren`t going to use the bleach.
The color stays in your hair for a really long time and if you feel like the color is fading, you can always apply some more color dye to your hair.