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Sanrio and fashion design brand, Nooka have banded together to create a special Hello Kitty collectible vinyl figure. Nooka is a NY fashion design company founded by artist Matthew Waldman. Many products are created with a futuristic feel. Sanrio is the maker of Hello Kitty and their products have a universally "cute" feel. This collaborative piece has the feeling of both companies and will retail for $35 USD and will be available April 2nd.
Image Source: http://www.thedieline.com/blog/2012/3/19/nooka-inc-hello-kitty-collectible.html