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I saw this product for the rose tint, but I`m not a red fan and figured it wouldn`t look good on my light skin. I then tried this produt, it has a beautiful pink tint, perfect for the warmer months! You can apply more for more color, I use it both on my lips and cheeks. I don`t have a problem applying it to my checks because I learned a fast & easy trick: Use a flat foundation brush for this...apply to the brush and blot on your hand two-three times. Then sweep the brush across your cheecks. It works every time and looks natrual. It`s perfect to wear alone or layer with a powder blush for longer lasting wear. I love the color on my lips as well, it last for hours and looks so pretty with a pale pink gloss.