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This is a MAC paintpot. A paintpot is a cream eyeshadow and has a lastinging power without any primer. I absolutly ADORE this product! it is a chamagne color with more pink undertones. i normally wear this with a sparkaly color on top and it creates a beautiful contrast! The price range for this can differ depending on where you live but in the united states i ranges for about 20 - 25 dollars this product is great and can be used as many things for example on its own aas a quick wash of color if your in a rush it can also be used as a primer for a sparkaly eye look. So deffinatly go out and purchase this it also come in many differant colors but i perfer bare study. The mac website is where you can purchase this amazing product!