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http://thebalm.com states that this is a light pink color. It contains menthol and vitamin C which increase circulation in the lips and reduces the look of lines. It also contains Maxi-lip, making your lips look fuller.
I was sad this gloss didn`t have the same smell as the first one I tried, but that`s because of the plumping action this gloss gives you.
one tube costs $15. I got mine at Marshalls for maybe $3.
I don`t dislike this one, but I don`t love it either. It smells like menthol and citrus and its kind of sticky. But it makes my lips look great so I`m not gonna complain much! :)
Image is my own!