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This BB cream has a creamy texture which smells like a cucumber and you feel very refreshed when you put this o your face.
On the contrary of EL claim, this has nothing with the moisturizing effect. If you have oily skin with no acne marks or acne I am sure that you will love this BB cream.
Coverage is almost same like a tinted moisturizer (maybe a little more) However if you expect to cover acne, acne scars, acne mark and etc, this product will not meet your requirements.
As a NC 20 girl i picked up the lightest shade: LIGHT and it was okay for me (Not a perfect match but was good)
I can say that this shade may look yellowish but it has also pink undertone. By the way i have used many different brushes to apply it evenly but i could not succeed. I think using fingertips is the best way to apply this evenly on your face.
I like it has 35 spf and anti-oxidant properties but it is expensive for this coverage and dry feel. Please ask for sample before you buy it