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Every one or alot of people know what ELF is. This is the famous 1$ eyeshadow brush. I don`t know if ELF is a drugstore brand but if it is, than some product are seriously so worth it! I bought this for packing on my eyeshadow. Sometimes I don`t want liquid eyeliner on my lower lash line so I just this and smudge brown eyeshadow on my lower lid. Like I said, this is only one dollar, so if you have a daughter that`s getting into makeup, let her explore with ELF products since they are so inexpensive! My view with ELF is positive! I totally recommend ELF to anyone! Image is mine