BzzCampaign: Green Mountain Coffee Fair Trade
I was invited to take part in a new BzzAgent BzzCampaign this one centered around Green Mountain Coffee and Fair Trade. The moment I saw the invite flash onto my phone (I have my e-mail synced to my smartphone) I went onto the website and officially opted into it. I admit I was pretty excited to be part of this campaign because I am a HUGE coffee lover. Coffee and caffeine run through my veins all day, every day, so needless to say I was looking forward to receiving my campaign introduction. I received it the other day, took my photos of it, and went straight ahead to testing it out the next morning.
Fair Trade has started to get a big buzz as of late (and not just in this campaign). Its being suggested coffee consumers purchase from Fair Trade suppliers because that ensures you can enjoy your own coffee, while also making sure to take care of the farmer who cultivated those beans youre drinking. By doing this Fair Trade ensures farmers get a fair price for their beans (meaning coffee manufactures arent nickel and diming the farmers), by doing this farmers working conditions can improve, theres assistance in protecting the environment, while it also aids in supporting the community aiding in creating new schools, roads, drinking water, etc. Green Mountain is largely known for promoting this and pushing for it.
In my campaign box, I received a stack of $1 off manufacturer coupons, a BzzGuide which details Fair Trade centering around coffee and 3 boxes of K-Cups. The K-Cup boxes house 4 K-Cups in each box and the 3 boxes have the same four flavors in it. The four flavors provided were: Sumatran Reserve (Extra Bold), Colombian Fair Trade Select, Wild Mountain Blueberry, and Vermont Country Blend.
By the way, in case you are wondering I was asked if I had a Keurig machine in my house or if I only had a 12-cup brewer I selected both since I do have both in my household.
Are you a BzzAgent? If so, were you invited to this campaign?
Images are mine do no take or use. Thank you.