Bus stop smelling

4 years ago

Hello luuuxers, bus stops are increasingly advertising, apparently is a good marketing McCain so the company, which specializes in frozen potatoes, decided to innovate. To announce a new producer, a potato that is ready to eat in 5 minutes, the company decided to reproduce the flavor of the product in advertising placed in a bus stop in the UK. The campaign was developed by JCDecaux. Ten plants 2 feet tall were produced. When the user presses the button available on the poster, a component of the image heating heats potato, releasing at the same time, the aroma of cooked potatoes throughout space.

Advertising is not getting better?

images not mine

Source link: http://tecnoartenews.com/proxima-natureza/multissensorialidade-o-ponto-de-onibus-com-cheiro-de-batata-assada/

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