Best in Drugstore Beauty: Neutral Eyeshadow Edition

9 months ago

Hello Luuuxers!

Some of my all time favorite neutral eyeshadows come from the drugstore. Many years ago, when I first started getting into makeup, I remember my first purchase: the CoverGirl Shimmering Sands trio. Back then, options for good quality, pigmented and soft eyeshadows were pretty slim in the drugstore, making it much more tempting to make expensive purchases on products like the Naked Palette. However, the drugstore has really stepped up their game, and I wanted to share with you some of my favorite drugstore neutral shadows. I incorporate these products into my routine all the time, and the quality is comparable to products bought at Sephora or department stores.

At the top of my pictures, I featured my Z-Palette that I filled up with shadows deported from my 8-pan palettes from Wet n Wild and Black Radiance. The first is called the `Comfort Zone` palette from Wet n Wild, and the other is called Downtown Browns by Black Radiance. (Wet n Wild and Black Radiance are owned by the same company, so they are the same formula and the palettes have the same size pans.) These palettes are $4.99 for eight generously-sized pans, and the quality and colors of these palettes are some of the best I have ever tried, both drugstore and high-end. I really love these eyeshadows and for the price, I think every beauty lover needs them in their collection!

2. The Physicians Formula Shimmer Strips Extreme Shimmer palette in Nude is an amazing product for accenting a look. These shadows are super soft and extremely pigmented, and have an intensely shimmery, metallic-looking finish. I love patting these shadows in the center of my eye to make any look pop! Even though PF can be one of the more expensive brands at the drugstore, try to purchase this one with a coupon and you won`t be sorry!

3. As far as shadow pencils go, I like quite a few of them available at the drugstore today. Two of my favorites are the NYX Infinite Shadow Stick and the Milani Shadow Eyez. Both of these pencils come in beautiful neutral tones and make excellent bases to increase the wear and vibrancy of powder shadows.

4. My all-time favorite matte crease/transition shades from the drugstore is the Milani Bella Eyes single shadow in Bella Capuccino. This shadow is really inexpensive (around $4) and it is a beautiful, satiny matte middle-tone brown color, similar to Soft Brown by MAC in my opinion. I find that this eyeshadow is included in almost every eyeshadow look I do these days!

5. One of my favorite eyshadows, and the cheapest one in this whole feature, is the ELF Smudge Pot in Cruisin` Chic. This shade is absolutely stunning--a bronze/taupe with a metallic finish. This eyeshadow pairs amazingly with the LORAC Unzipped palette, since it enhances the bronzey/rosey tones in those shadows. But for such a cheap product, this performs amazingly well. No creases, no fading--just beautiful, long-lasting wear!

6. Among powder shadows, a lot of drugstore brands have been introducing good options, but in my opinion, one of the best formulas is the L`Oreal Infallible single eyeshadows. These are more like a pressed pigment, and the vivid quality of these shadows is a testament to that fact. The neutral shades I own include Amber Rush and Bronzed Taupe. In fact, the Bronzed Taupe shade pairs beautifully with the ELF shadow I mentioned above. Both of these shadows are intensely pigmented and perform as well (or better) as some of my high end shadows. They are on the pricey side, so I recommend waiting until there is a coupon or BOGO 1/2 off sale to purchase! But I`ve heard these are a dupe for the Armani Eyes to Kill eyeshadows (same parent company) so you can have the confidence that your money is well spent on a quality product!

7. Finally, one of the first products that I can remember changing the landscape for drugstore eyeshadow were the Maybelline Color Tattoo cream eyeshadows. These shadows work equally as well as my MAC paint pots but for a fraction of the price. Two shades in the permanent line, Bad to the Bronze and Barely Branded, are some of my all time favorites, and they have released several limited edition shades that I love as well, such as Sleek and Spice and Nude Compliment. Not pictured is Chocolate Suede, which is one I also love but I don`t use as much because it is pretty dark.

To sum it up, the drugstore has it going on when it comes to neutral shadow options. While some are not so great, others are amazing alternatives to high end options that can be a great way to save money and still look great. What are your favorite drugstore eyeshadows? Let me know your recommendations in the comments! :)


(image is mine and exclusive to


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