Thank you for helping us by reporting bad content.
While Facebook is already used as an advertising tool for some time, not many of those who bet on a strong social network to advertise their products. After the announcement that Electronic Arts Battlefield 3 ads in the service created by Mark Zuckerberg have generated returns of 440%, who knows, maybe this will change.
In a recent meeting with investors, the director of EA`s business operations, Sheryl K. Sandberg, announced the success of investment in the platform. According to her, the $ 2.75 million invested in advertising on Facebook generated $ 12.1 million of sales.
Also according to Sandberg, Electronic Arts is not the only company to benefit from the power of social networking. According to analysis of 45 ad campaigns presented by the director, 70% of them returned at least three times the amount invested in ads on Facebook - value that can help you see more and more advertisements for games on the platform.