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I have been using this thickening compound by Alterna for about 6 months now and have noticed something. If I use it when my roots are starting to grow out, it actually helps hide the regrowth! I think because it plumps up my roots so much, that it is like teasing the hair without teasing it. When the hair is fluffed up like that at the roots, it doesn`t make the dark roots stand out as much because they aren`t flat against my scalp. After noticing this, I save this product for those days when it is almost time for a root touchup but I need to get by for a couple more weeks. It is expensive but lasts a pretty long time and is worth it!