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I get my dark hair highlighted to a honey blonde and don`t like any red/brassyness. Sometimes with the sun, the highlights can get a little red (instead of staying golden) after a few weeks. This shampoo is one I use about once a week to help offset that from happening. It is pretty expensive but the purple is really dark so that means there is a lot of pigment in the product, so it is worth the money. If you need a purple shampoo for your highlighted hair, this is a great one to try.
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